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One Simple Psychological Hack to Help You Quit Drinking Soda

Posted by Paul Carl Gallipeau | Mar 19, 2014

Have you tried to quit drinking pop over and over only to cave in and start drinking it again? Me too.
In  this post I’ll share my story how I "hacked" my psychology with a 2  liter bottle of soda, a soda substitute, and some common office  supplies.

Breaking the Soda Habit

The trick to breaking your soda habit lies within Jonathan Haidt’s metaphor of the elephant and the rider from his book The Happiness Hypothesis.

As human beings, our willpower is limited and to demonstrate  this concept, Haidt uses the metaphor of someone riding an elephant. The  rider (our logical self) can only control the elephant (our emotional  self) for so long before the elephant overpowers the rider and gets its  way.

This is why its essential to use recognize and take advantage  of our psychological weaknesses so that we can make our elephants more  docile for the riders.

Substituting Soda for Another Drink

Completely changing our drinking behaviors is harder than  just changing from an unhealthy drink to a healthy (or healthier) drink  because it requires morre willpower. To make quitting soda easier, we’ll  replace just the soda rather than the entire behavior because it will  conserve our willpower.

If you drink caffeinated soda, you’ll need an alternative source of caffeine like coffee, tea, or a caffeine supplement. Caffeine is addictive and, if you want to quit caffeine, that’s a whole ’nother post.

Your Soda Alternative Should be as Convenient as Drinking Soda

I drank straight from 2 liter bottles, so I needed a  convenient drink of the same size. If you’re not as extreme as I was,  your soda alternative might be as simple as bottled water, seltzer  water, a cup of coffee, or a cup of tea.

I tried cups of tea and cups of coffee but the brew/steeping  time took too long and was too much of a hassle. The Nalgene bottles and  other large reusable bottles for water were too inconvenient to clean  or drink from. I’m not the only one who always drips water on myself  when drinking from one of these, am I?

My solution was refilling empty 2 liter soda bottles and 1  gallon water bottles. Sometimes I’d steep tea in the bottles and add a  little lemon juice. 2 liter bottles of seltzer water also helped if I  craved the bubbly feeling.

The Psychological Hack to Deal with Soda Cravings

When I quit drinking soda, I had a single two liter bottle of  Diet Mountain Dew Remaining. I thought of throwing it out or giving it  away but instead I kept it on my desk in plain sight so I would always  see it.

I wrote on an index card in sharpie “I can have this but I  don’t want it” and I included the date and time that I officially quit  underneath.

 
Above is the photograph of my last soda bottle with the date and time that I quit drinking soda: 10PM on February 14, 2013. (Update 2/11/2020 - I have since started drinking soda again in moderation. The method in the post kept me soda-free for over 3 years until I decided to start again)

Every time I had a craving for soda, I would read the index  card aloud to myself as many times as I felt necessary and I would drink  water or tea from my bottle (pictured on the left) instead.

The language was essential because rather than focusing on a  negative, such as “I can’t have this,” I emphasized that I had a choice  in the matter and I was constantly making the right choice which made me  feel good.

This tactic capitalizes on the framing effect.

In my darkest hours where I said “screw it” to myself and had decided I was just going to drink the two liter, I didn’t.

The date stopped me.

Having the date and time on the bottle saved me from giving  up because it reminded me how long I had been perfectly successful at  quitting soda and it also reminded me that if I drank the soda I would  lose my progress.

This effect helped me to exercise my willpower. The best part about this psychological trick was that it became more powerful as time went on.

Wrapping up

To conclude, the index card and positive framing are  psychological tools to empower the rider, our logical self. By using a  good, convenient substitute for soda we only have to slightly change the  course of the elephant (our emotional self). This makes quitting soda a  lot easier than trying to just stop cold turkey.

I hope my experience helps you quit too!

Feature photo by Artem Beliaikin from Pexels